Graham has been in the video games industry since 2007. He was founder of Player Research, a games user research studio in Brighton, UK and was also an Associate Professor of Human-Computer Interaction at the University of Sussex.

Today, he is an organisational psychologist helping games teams to align on a single shared vision for their game. He is creator of the Game Vision Alignment Check, a fast and robust method for checking if a team is aligned on a single shared vision for their game. He is also creator of the Game Vision Blueprint, an accurate mental model for defining and communicating game vision.

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